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	<title>Heavy Guerrilla &#187; Target market</title>
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		<title>What’s Drip Marketing?</title>
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		<pubDate>Thu, 20 May 2010 21:28:48 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Hopper Systems]]></category>
		<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Drip Marketing]]></category>
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		<description><![CDATA[If you’re in sales you already know that prospects are not always ready to buy when you’re ready to sell.  Drip Marketing is a term used to describe an automated system that uses emails, newsletters, direct mail and postcards to continually drip out information to your list of prospects and customers.  Developing a strategy for [...]]]></description>
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		<title>Heavy Guerrilla Case Statement</title>
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		<pubDate>Thu, 14 Jan 2010 20:33:10 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[marketing kit]]></category>
		<category><![CDATA[Target market]]></category>
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		<description><![CDATA[Did you know that if you don’t have a clearly defined, written marketing plan&#8230; you are wasting money? For the most part your business runs very well.  You attract clients and provide a product or service as promised.  What you may not know is that your business as well as any company must have a [...]]]></description>
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		<title>Marketing Strategy &#8211; College Textbook</title>
		<link>http://heavygu.com/marketing-strategy-101/</link>
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		<pubDate>Thu, 27 Aug 2009 18:04:41 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Market segment]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Marketing plan]]></category>
		<category><![CDATA[Marketing strategy]]></category>
		<category><![CDATA[New product development]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[Target market]]></category>

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		<description><![CDATA[When creating a formal, written marketing plan, your marketing strategy will become the meat &#38; potatoes from which you will generate new business without wasting precious capital.  Marketing strategy is the process that allows your organization to use its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. While [...]]]></description>
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