Jerry Suhrstedt

Heavy Guerrilla was formed by Northwest marketing guru Jerry Suhrstedt.  Suhrstedt has 25 years of successful marketing, branding, and product launch experience. He has developed, and successfully marketed and created  huge growth opportunities  for companies in manufacturing, distribution, sporting goods, residential home building, and the service industry.

Suhrstedt founded Mothership Distribution of Tacoma, Washington in 1992, with a  Netherlands-based inline skate company. Mothership launched two brands of inline skate wheels & clothing lines — HEAVY and THIRD WORLD. Both were extremely successful and garnered deep penetration in both the U.S. market and overseas markets, including all of Western Europe, South America and Asia.  He also successfully positioned Mothership Distribution for acquisition by public-ly held First Team Sports of Anoka, Minnesota.

In 2002, Suhrstedt founded Stanbrooke Custom Homes — with an initial capitalization of $15,000 — from his home garage. Within one year, he had moved to offices on South Hill in Puyallup and had booked sales in excess of $10 million. He successfully solicited venture capital and sold an equity stake in Stanbrooke to a Seattle-based businessman.

Subsequently, armed with a very targeted business and marketing plan, which leveraged Stanbrooke’s very distinctive product offering, he  changed the way consumers thought about custom homes. As a result, Stanbrooke experienced  explosive growth, and rose in rank to  6th place in Puget Sound Business Journal’s – Washington State’s 100 Fastest Growing Private Companies.